We use cookies and visitor tracking to improve your experience. We identify your company from your IP address using IP2Location and Hunter.io. High-confidence identifications (≥60%) are synced to our Notion CRM.
Essential cookies and visitor tracking are always enabled. You can customize analytics and marketing preferences below.
Compliant marketing leadership under EU MDR, HIPAA, and NHS-D frameworks. Engagements that pass internal regulatory review on day one. From €10,000 to €25,000 per month.
"European MDR-regulated marketing campaigns now require an average of 11 review cycles before approval, up from 4 in 2019, and 38% of digital health startups report regulatory review as their #1 go-to-market bottleneck." — Rock Health Digital Health 2024 Funding Report
MDR review cycles tripled — your creative cadence cannot survive without a process redesign.
Clinician acquisition and patient acquisition need different stacks. You are running one for both.
Telehealth retention cliffed post-COVID. The board wants the explanation by next quarter.
KOL programs stopped scaling. You need conference-led growth and earned media, not paid social.
Engagements at €17,500–€25,000/month — Team coaching through full interim CMO. Move up or down the ladder as scope changes during the mandate. The full ladder is on the homepage pricing slider.
Verifiable analogue case: Procter & Gamble — where I smoke-tested 128 product variations in 45 days, the same hypothesis-validation discipline that regulated health markets require. See the interactive CV for the verified track record.
70 articles in this vertical — TOFU (awareness), MOFU (consideration), BOFU (decision).
When to hire an interim CMO for healthtech & digital health. Pricing, ROI, and decision criteria for €25,000/month engagements.
When to hire an interim CMO for healthtech & digital health. Pricing, ROI, and decision criteria for €22,500/month engagements.
When to hire an interim CMO for healthtech & digital health. Pricing, ROI, and decision criteria for €22,500/month engagements.
When to hire an interim CMO for healthtech & digital health. Pricing, ROI, and decision criteria for €15,000/month engagements.
When to hire an interim CMO for healthtech & digital health. Pricing, ROI, and decision criteria for €20,000/month engagements.
When to hire an interim CMO for healthtech & digital health. Pricing, ROI, and decision criteria for €22,500/month engagements.
When to hire an interim CMO for healthtech & digital health. Pricing, ROI, and decision criteria for €20,000/month engagements.
When to hire an interim CMO for healthtech & digital health. Pricing, ROI, and decision criteria for €25,000/month engagements.
When to hire an interim CMO for healthtech & digital health. Pricing, ROI, and decision criteria for €25,000/month engagements.
When to hire an interim CMO for healthtech & digital health. Pricing, ROI, and decision criteria for €15,000/month engagements.
How Healthtech CMOs evaluate the healthtech rebrand: when, why, and how. Decision framework + 90-day plan from a 15-year interim CMO.
How Healthtech CMOs evaluate performance marketing for healthtech: where it works. Decision framework + 90-day plan from a 15-year interim CMO.
Yes. Engagements include a documented regulatory-and-marketing protocol agreed with your medical, legal, and compliance officers in the first two weeks. We design the marketing operating model around those constraints, not against them.
Both, though the most efficient engagements are software-as-a-medical-device (SaMD) and platform plays. Hardware-only medtech requires a longer regulatory cycle and is usually a 9-month-plus mandate.
Pipeline-stage conversion (clinician → trial → adoption) for B2B; conditioned LTV by clinical pathway for B2C. We do not measure ROI on creative cycles because the regulatory cost dwarfs the media cost.
Yes. US healthtech engagements include a BAA template; EU engagements include a DPA aligned with GDPR Article 28.
Five-minute intake, response within 48 hours. If we are a fit you have a written proposal within five business days. If not, I will say so and recommend an alternative.
START AN INTAKE