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Supply-side and demand-side acquisition built around liquidity and take-rate economics. Operational from day one. From €5,000 to €25,000 per month.
What does it cost to acquire a seller and a buyer, and can your take rate carry both?
What has to be true on the supply side before you spend on demand in a new market?
Who owns email, push and in-app messaging, and do they work from one lifecycle plan?
Which part of the category can you own, and where do you compete only on price?
A starting list for the week-one diagnosis, which audits channels, team, stack and agency relationships. It is typical for the sector, not a record of what I have run.
From €5,000 to €25,000 per month, set by how much of the function I take on and how many days a week that takes. €25,000 is a full mandate with P&L ownership. Monthly cycles, a 30-day exit clause. The ladder is the same in every sector, and the full ladder is in the homepage pricing section.
Vinted: influencer marketing in the French market from zero foothold, on United Wardrobe's entry, which Vinted went on to acquire. See the interactive CV for the full record.
The marketplace work I can point to is consumer: United Wardrobe's entry into the French market, on influencer marketing from zero foothold. For a B2B marketplace I would start with ABM and content.
I sequence it: supply acquisition first, single-city launches, and paid demand only once liquidity is met.
Marketing leadership and execution. A full mandate adds P&L ownership and team building, up to €25,000 a month. Logistics and customer support stay with your operations team.
I do not publish a GMV threshold. Engagements start at €5,000 a month, in monthly cycles with a 30-day exit clause, so the test is whether the work is worth that to you. Send the intake with your numbers and I will tell you whether it fits.
Five-minute intake. Monthly cycles, a 30-day exit clause, and a reply within 24 hours. If I am not the right fit, I will say so.
START AN INTAKE