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Tell me about your organization and marketing challenges. This helps me prepare a tailored proposal before our first call.
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Book a 30-minute call, or email me directly: the link opens a message with the six things I need to know already written in, so the first conversation starts from something real. No form, no account.
hi@marketingupgrade.pro · A reply within 24 hours, or the answer is no and I say so.
The four questions your CFO or procurement lead will ask. Answered in plain language. Copy-paste these into the deck or the internal Slack.
An agency runs your marketing from the outside. An interim CMO runs it from the inside — embedded with your team, accountable for the same KPIs as your CEO, with a 30-day exit clause if it is not working. The total cost over 6 months is comparable to a single agency retainer line item, and the operator transfers knowledge that stays with your team after the engagement ends.
Week one: written stack and channel audit, executive summary, board-grade dashboard prototype. Week three: first cost-saving or revenue-driving decision shipped (typically reallocated paid budget or stack consolidation). Week six: agentic workflow live, reducing 8–15 hours per week of low-leverage manual work. Months four–six: hiring plan executed, succession ready.
Engagement structured under Wet DBA (NL) or IR35 (UK) — clear deliverables, independent working methods, no employment relationship. Contract template pre-cleared with NL counsel; supplied on day one. 30-day exit clause means termination cost is one final invoice, not a multi-quarter severance. Standard NDA + DPA + IP-transfer clauses included.
Three verifications. First: a public Interactive CV (jorisvanhuet-interimcv.marketingupgrade.pro) with verified brand case studies across ING, P&G, Nestlé, BNP Paribas, WeTransfer, Vinted. Second: references from prior interim mandates (NL/EU enterprises) available on request after the discovery call. Third: a 14-day written work-product test — if the audit deliverable is not credible by day 14, you cancel the engagement and owe nothing further.