Attio alternatives
By Joris van Huët · each comparison from the vendors' own pricing and help pages, prices dated on the page
The short answer: 4 tools are compared with Attio on this site, and the line under each one is the verdict from its comparison: who should pick which, with the figures that decide it on the comparison itself. Read the one that names your job. What Attio costs and who it suits is in its entry, and how to use Attio walks through one job with it.
Disclosure: I may earn a commission through some links on this site. It does not change what this page says.
folk
If you are a founder, partnerships lead or agency managing a few hundred relationships that start on LinkedIn, folk Standard covers capture, enrichment and email campaigns for $24 a member each month on annual billing, per the folk pricing page.
HubSpot
If six people sell to other companies and one of them will build the workflows, pick Attio: Pro costs $79 per seat a month billed annually and lets you shape the objects, attributes and agent steps yourself, per Attio's pricing page.
Lightfield
Three founders who want a CRM they can shape without paying should start on Attio's Free plan, $0 for up to 3 seats on its pricing page.
Salesforce
A sales team of up to ten people at a startup or scale-up that wants to design its own objects and automate them with AI agents gets there on Attio Plus, $35 per seat a month billed annually on the Attio pricing page.
A senior operator doing the work: campaigns, channels, CRM and AI agents, live from day one.
With Joris van Huët, interim and fractional CMO in Utrecht. From EUR 5,000 a month, monthly cycles, a 30-day exit.