Instantly alternatives
By Joris van Huët · each comparison from the vendors' own pricing and help pages, prices dated on the page
The short answer: 9 tools are compared with Instantly on this site, and the line under each one is the verdict from its comparison: who should pick which, with the figures that decide it on the comparison itself. Read the one that names your job. What Instantly costs and who it suits is in its entry, and how to use Instantly walks through one job with it.
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Apollo.io
Choose Instantly to send at volume across many warmed mailboxes. Choose Apollo.io to search for buyers and email them from the same seat.
lemlist
Choose Instantly for email at scale across many mailboxes, with pre-warmed accounts and AI reply handling. Choose lemlist for multichannel sequences, unlimited contacts on the email plan, or a team that works in French, German or Spanish.
MailReach
Choose Instantly if your job is sending cold email at volume with warm-up and testing under one login. Choose MailReach if your job is warming and testing mailboxes your sequencer does not warm.
Snov.io
Choose Snov.io if your job is a small team doing the whole loop; choose Instantly if your job is sending at scale.
Woodpecker
Choose Woodpecker for unlimited storage, LinkedIn steps and conditions that branch on behaviour. Choose Instantly for high volume across many mailboxes, done-for-you accounts and AI agents, with lead data bought as a separate subscription.
Woodpecker vs Instantly: Contact Caps, Add-Ons and Lead Data
Mailshake
If one person sends from two mailboxes to a list of more than 1,000 people, or your sellers want to phone North American prospects from the same tool, Mailshake fits: its $49 Email Outreach plan caps neither sends nor contacts, and the $99 Sales Engagement plan adds a power dialer.
Reply.io
If you want an AI SDR on a fixed monthly plan that finds prospects and writes the first message, Reply.io's Jason starts at $500 a month on annual billing for 1,000 active contacts; Instantly's nearest equivalent, its AI Sales Agent, is billed per lead from a separate credits plan.
Saleshandy
If you suspect you would be paying twice for contacts, the sums agree: at about 100,000 emails a month, Saleshandy's $99 Pro plan includes 4,000 verified-email credits and ten seats, while Instantly's $97 Hypergrowth plan leaves data to a second subscription, $47 a month for 1,500 credits, per the Saleshandy and.
Smartlead
If you run cold email for five clients, the line that decides this is the client workspace, not the plan: Smartlead adds one for $29 a month on top of its $94 Pro plan, while Instantly bills every workspace as a subscription of its own.
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